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Virgin Atlantic Personalizes Upper Class Service With Google Glass in Heathrow Airport

Virgin Atlantic Personalizes Upper Class Service With Google Glass in Heathrow Airport

Passengers making their way through Virgin Atlantic's Upper Class Wing in Heathrow Airport should notice a visible change to the concierge staff. The airline is launching a pilot program to offer highly personalized service by having the staff wear Google Glass devices. Looking to address the issues behind waning customer service in the airline industry, the introduction of Google Glass and other wearable technology is Virgin Atlantic's first step in their goal of helping the entire industry revitalize the legacy of stellar assistance.

By using the luxury gadgets, Virgin is aiming to greet every Upper Class passenger by name and immediately begin the flyer's check-in process. From there,the concierge will be able to provide real-time information regarding flight status, local destination events, document translation, and weather. With the technology involved in this pilot roll-out, all this and more will be possible without staff being required to access a computer terminal or handheld devices.

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If the technology proves popular, Virgin is planning further dissemination later on. Still, it's reasonable to expect that guests could begin seeing exceptionally personalized service because of these devices, as information like snack and beverage preferences would be available to staff without having to ask. Instead of being asked, "Would you like a beverage?" we could see much more specified inquiries along the lines of, "Jeremy, how strong would you like your rum and Coke before boarding your flight to Amsterdam?"

However, even though the progression and implementation of this type of technology will directly result in better individualized service, it's easy to imagine that a number of passengers will loathe what they are likely to see as an invasion of privacy. Giving customers an option to opt out of the service may be something Virgin Atlantic will have to consider in the near future after further feedback is received on the program. Even with that being the case, we are excited to see where this type of tech and customer service moves to next.

We'd love to hear your thoughts and ideas on this innovative plan from Virgin, so sound off in the comments below!


Virgin Atlantic Testing Google Glass to Make Flying Sexy Again

The airline wants to bring back the glamour with Google's high-tech specs.

The friendly skies are about to get a little more high-tech.

Virgin Atlantic on Tuesday began testing Google Glass and other wearable computing technologies as part of a six-week pilot program at London Heathrow airport aimed at improving customer service, the airline announced. Concierge staff in the airline's upper class wing will be using the devices to update passengers on their fight information and weather, provide details about local events at their destination, as well as translate foreign language information.

"From the minute upper class passengers step out of their chauffeured limousine at Heathrow's T3 and are greeted by name, Virgin Atlantic staff wearing the technology will start the check-in process," the company said in a statement. "In future, the technology could also tell Virgin Atlantic staff their passengers' dietary and refreshment preferences &mdash anything that provides a better and more personalized service."

With its trial, Virgin Atlantic hopes to make flying sexy again. The company on Tuesday released a study, which found that the flying experience has gone down in recent decades, even as the number of people traveling by plane has "skyrocketed." In the study of 10,000 airline passengers from across the world, 42 percent said that flying is less glamorous than it used to be.

The new wearable computing trial in London comes as California-based Virgin America is also making moves to improve the flying experience with technology. The company on Tuesday announced plans to launch what it calls the first in-flight social network, which allows flyers to connect with fellow business travelers at 35,000 feet.

Before you take off, you'll need to download a free iOS app called Here on Biz, which will let you connect with other guests on your flight, those on other planes in the air, and fellow travelers at your destination. The technology will be rolling out on all domestic Virgin America flights by the end of the month, and you can access the app through Virgin American's Gogo network for free through July 2014.

Meanwhile, Microsoft's Surface 2 tablets were also cleared for takeoff this week. The software giant announced that Surface 2 tablets have been approved by the Federal Aviation Administration for pilots' use during all phases of flight.

And airlines aren't the only organizations getting more tech-savvy. The New York Police Department is also currently testing Google Glass to see if it could be useful for officers on patrol, according to VentureBeat. The NYPD did not immediately respond to a request for comment.

This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.


Virgin Atlantic Testing Google Glass to Make Flying Sexy Again

The airline wants to bring back the glamour with Google's high-tech specs.

The friendly skies are about to get a little more high-tech.

Virgin Atlantic on Tuesday began testing Google Glass and other wearable computing technologies as part of a six-week pilot program at London Heathrow airport aimed at improving customer service, the airline announced. Concierge staff in the airline's upper class wing will be using the devices to update passengers on their fight information and weather, provide details about local events at their destination, as well as translate foreign language information.

"From the minute upper class passengers step out of their chauffeured limousine at Heathrow's T3 and are greeted by name, Virgin Atlantic staff wearing the technology will start the check-in process," the company said in a statement. "In future, the technology could also tell Virgin Atlantic staff their passengers' dietary and refreshment preferences &mdash anything that provides a better and more personalized service."

With its trial, Virgin Atlantic hopes to make flying sexy again. The company on Tuesday released a study, which found that the flying experience has gone down in recent decades, even as the number of people traveling by plane has "skyrocketed." In the study of 10,000 airline passengers from across the world, 42 percent said that flying is less glamorous than it used to be.

The new wearable computing trial in London comes as California-based Virgin America is also making moves to improve the flying experience with technology. The company on Tuesday announced plans to launch what it calls the first in-flight social network, which allows flyers to connect with fellow business travelers at 35,000 feet.

Before you take off, you'll need to download a free iOS app called Here on Biz, which will let you connect with other guests on your flight, those on other planes in the air, and fellow travelers at your destination. The technology will be rolling out on all domestic Virgin America flights by the end of the month, and you can access the app through Virgin American's Gogo network for free through July 2014.

Meanwhile, Microsoft's Surface 2 tablets were also cleared for takeoff this week. The software giant announced that Surface 2 tablets have been approved by the Federal Aviation Administration for pilots' use during all phases of flight.

And airlines aren't the only organizations getting more tech-savvy. The New York Police Department is also currently testing Google Glass to see if it could be useful for officers on patrol, according to VentureBeat. The NYPD did not immediately respond to a request for comment.

This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.


Virgin Atlantic Testing Google Glass to Make Flying Sexy Again

The airline wants to bring back the glamour with Google's high-tech specs.

The friendly skies are about to get a little more high-tech.

Virgin Atlantic on Tuesday began testing Google Glass and other wearable computing technologies as part of a six-week pilot program at London Heathrow airport aimed at improving customer service, the airline announced. Concierge staff in the airline's upper class wing will be using the devices to update passengers on their fight information and weather, provide details about local events at their destination, as well as translate foreign language information.

"From the minute upper class passengers step out of their chauffeured limousine at Heathrow's T3 and are greeted by name, Virgin Atlantic staff wearing the technology will start the check-in process," the company said in a statement. "In future, the technology could also tell Virgin Atlantic staff their passengers' dietary and refreshment preferences &mdash anything that provides a better and more personalized service."

With its trial, Virgin Atlantic hopes to make flying sexy again. The company on Tuesday released a study, which found that the flying experience has gone down in recent decades, even as the number of people traveling by plane has "skyrocketed." In the study of 10,000 airline passengers from across the world, 42 percent said that flying is less glamorous than it used to be.

The new wearable computing trial in London comes as California-based Virgin America is also making moves to improve the flying experience with technology. The company on Tuesday announced plans to launch what it calls the first in-flight social network, which allows flyers to connect with fellow business travelers at 35,000 feet.

Before you take off, you'll need to download a free iOS app called Here on Biz, which will let you connect with other guests on your flight, those on other planes in the air, and fellow travelers at your destination. The technology will be rolling out on all domestic Virgin America flights by the end of the month, and you can access the app through Virgin American's Gogo network for free through July 2014.

Meanwhile, Microsoft's Surface 2 tablets were also cleared for takeoff this week. The software giant announced that Surface 2 tablets have been approved by the Federal Aviation Administration for pilots' use during all phases of flight.

And airlines aren't the only organizations getting more tech-savvy. The New York Police Department is also currently testing Google Glass to see if it could be useful for officers on patrol, according to VentureBeat. The NYPD did not immediately respond to a request for comment.

This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.


Virgin Atlantic Testing Google Glass to Make Flying Sexy Again

The airline wants to bring back the glamour with Google's high-tech specs.

The friendly skies are about to get a little more high-tech.

Virgin Atlantic on Tuesday began testing Google Glass and other wearable computing technologies as part of a six-week pilot program at London Heathrow airport aimed at improving customer service, the airline announced. Concierge staff in the airline's upper class wing will be using the devices to update passengers on their fight information and weather, provide details about local events at their destination, as well as translate foreign language information.

"From the minute upper class passengers step out of their chauffeured limousine at Heathrow's T3 and are greeted by name, Virgin Atlantic staff wearing the technology will start the check-in process," the company said in a statement. "In future, the technology could also tell Virgin Atlantic staff their passengers' dietary and refreshment preferences &mdash anything that provides a better and more personalized service."

With its trial, Virgin Atlantic hopes to make flying sexy again. The company on Tuesday released a study, which found that the flying experience has gone down in recent decades, even as the number of people traveling by plane has "skyrocketed." In the study of 10,000 airline passengers from across the world, 42 percent said that flying is less glamorous than it used to be.

The new wearable computing trial in London comes as California-based Virgin America is also making moves to improve the flying experience with technology. The company on Tuesday announced plans to launch what it calls the first in-flight social network, which allows flyers to connect with fellow business travelers at 35,000 feet.

Before you take off, you'll need to download a free iOS app called Here on Biz, which will let you connect with other guests on your flight, those on other planes in the air, and fellow travelers at your destination. The technology will be rolling out on all domestic Virgin America flights by the end of the month, and you can access the app through Virgin American's Gogo network for free through July 2014.

Meanwhile, Microsoft's Surface 2 tablets were also cleared for takeoff this week. The software giant announced that Surface 2 tablets have been approved by the Federal Aviation Administration for pilots' use during all phases of flight.

And airlines aren't the only organizations getting more tech-savvy. The New York Police Department is also currently testing Google Glass to see if it could be useful for officers on patrol, according to VentureBeat. The NYPD did not immediately respond to a request for comment.

This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.


Virgin Atlantic Testing Google Glass to Make Flying Sexy Again

The airline wants to bring back the glamour with Google's high-tech specs.

The friendly skies are about to get a little more high-tech.

Virgin Atlantic on Tuesday began testing Google Glass and other wearable computing technologies as part of a six-week pilot program at London Heathrow airport aimed at improving customer service, the airline announced. Concierge staff in the airline's upper class wing will be using the devices to update passengers on their fight information and weather, provide details about local events at their destination, as well as translate foreign language information.

"From the minute upper class passengers step out of their chauffeured limousine at Heathrow's T3 and are greeted by name, Virgin Atlantic staff wearing the technology will start the check-in process," the company said in a statement. "In future, the technology could also tell Virgin Atlantic staff their passengers' dietary and refreshment preferences &mdash anything that provides a better and more personalized service."

With its trial, Virgin Atlantic hopes to make flying sexy again. The company on Tuesday released a study, which found that the flying experience has gone down in recent decades, even as the number of people traveling by plane has "skyrocketed." In the study of 10,000 airline passengers from across the world, 42 percent said that flying is less glamorous than it used to be.

The new wearable computing trial in London comes as California-based Virgin America is also making moves to improve the flying experience with technology. The company on Tuesday announced plans to launch what it calls the first in-flight social network, which allows flyers to connect with fellow business travelers at 35,000 feet.

Before you take off, you'll need to download a free iOS app called Here on Biz, which will let you connect with other guests on your flight, those on other planes in the air, and fellow travelers at your destination. The technology will be rolling out on all domestic Virgin America flights by the end of the month, and you can access the app through Virgin American's Gogo network for free through July 2014.

Meanwhile, Microsoft's Surface 2 tablets were also cleared for takeoff this week. The software giant announced that Surface 2 tablets have been approved by the Federal Aviation Administration for pilots' use during all phases of flight.

And airlines aren't the only organizations getting more tech-savvy. The New York Police Department is also currently testing Google Glass to see if it could be useful for officers on patrol, according to VentureBeat. The NYPD did not immediately respond to a request for comment.

This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.


Virgin Atlantic Testing Google Glass to Make Flying Sexy Again

The airline wants to bring back the glamour with Google's high-tech specs.

The friendly skies are about to get a little more high-tech.

Virgin Atlantic on Tuesday began testing Google Glass and other wearable computing technologies as part of a six-week pilot program at London Heathrow airport aimed at improving customer service, the airline announced. Concierge staff in the airline's upper class wing will be using the devices to update passengers on their fight information and weather, provide details about local events at their destination, as well as translate foreign language information.

"From the minute upper class passengers step out of their chauffeured limousine at Heathrow's T3 and are greeted by name, Virgin Atlantic staff wearing the technology will start the check-in process," the company said in a statement. "In future, the technology could also tell Virgin Atlantic staff their passengers' dietary and refreshment preferences &mdash anything that provides a better and more personalized service."

With its trial, Virgin Atlantic hopes to make flying sexy again. The company on Tuesday released a study, which found that the flying experience has gone down in recent decades, even as the number of people traveling by plane has "skyrocketed." In the study of 10,000 airline passengers from across the world, 42 percent said that flying is less glamorous than it used to be.

The new wearable computing trial in London comes as California-based Virgin America is also making moves to improve the flying experience with technology. The company on Tuesday announced plans to launch what it calls the first in-flight social network, which allows flyers to connect with fellow business travelers at 35,000 feet.

Before you take off, you'll need to download a free iOS app called Here on Biz, which will let you connect with other guests on your flight, those on other planes in the air, and fellow travelers at your destination. The technology will be rolling out on all domestic Virgin America flights by the end of the month, and you can access the app through Virgin American's Gogo network for free through July 2014.

Meanwhile, Microsoft's Surface 2 tablets were also cleared for takeoff this week. The software giant announced that Surface 2 tablets have been approved by the Federal Aviation Administration for pilots' use during all phases of flight.

And airlines aren't the only organizations getting more tech-savvy. The New York Police Department is also currently testing Google Glass to see if it could be useful for officers on patrol, according to VentureBeat. The NYPD did not immediately respond to a request for comment.

This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.


Virgin Atlantic Testing Google Glass to Make Flying Sexy Again

The airline wants to bring back the glamour with Google's high-tech specs.

The friendly skies are about to get a little more high-tech.

Virgin Atlantic on Tuesday began testing Google Glass and other wearable computing technologies as part of a six-week pilot program at London Heathrow airport aimed at improving customer service, the airline announced. Concierge staff in the airline's upper class wing will be using the devices to update passengers on their fight information and weather, provide details about local events at their destination, as well as translate foreign language information.

"From the minute upper class passengers step out of their chauffeured limousine at Heathrow's T3 and are greeted by name, Virgin Atlantic staff wearing the technology will start the check-in process," the company said in a statement. "In future, the technology could also tell Virgin Atlantic staff their passengers' dietary and refreshment preferences &mdash anything that provides a better and more personalized service."

With its trial, Virgin Atlantic hopes to make flying sexy again. The company on Tuesday released a study, which found that the flying experience has gone down in recent decades, even as the number of people traveling by plane has "skyrocketed." In the study of 10,000 airline passengers from across the world, 42 percent said that flying is less glamorous than it used to be.

The new wearable computing trial in London comes as California-based Virgin America is also making moves to improve the flying experience with technology. The company on Tuesday announced plans to launch what it calls the first in-flight social network, which allows flyers to connect with fellow business travelers at 35,000 feet.

Before you take off, you'll need to download a free iOS app called Here on Biz, which will let you connect with other guests on your flight, those on other planes in the air, and fellow travelers at your destination. The technology will be rolling out on all domestic Virgin America flights by the end of the month, and you can access the app through Virgin American's Gogo network for free through July 2014.

Meanwhile, Microsoft's Surface 2 tablets were also cleared for takeoff this week. The software giant announced that Surface 2 tablets have been approved by the Federal Aviation Administration for pilots' use during all phases of flight.

And airlines aren't the only organizations getting more tech-savvy. The New York Police Department is also currently testing Google Glass to see if it could be useful for officers on patrol, according to VentureBeat. The NYPD did not immediately respond to a request for comment.

This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.


Virgin Atlantic Testing Google Glass to Make Flying Sexy Again

The airline wants to bring back the glamour with Google's high-tech specs.

The friendly skies are about to get a little more high-tech.

Virgin Atlantic on Tuesday began testing Google Glass and other wearable computing technologies as part of a six-week pilot program at London Heathrow airport aimed at improving customer service, the airline announced. Concierge staff in the airline's upper class wing will be using the devices to update passengers on their fight information and weather, provide details about local events at their destination, as well as translate foreign language information.

"From the minute upper class passengers step out of their chauffeured limousine at Heathrow's T3 and are greeted by name, Virgin Atlantic staff wearing the technology will start the check-in process," the company said in a statement. "In future, the technology could also tell Virgin Atlantic staff their passengers' dietary and refreshment preferences &mdash anything that provides a better and more personalized service."

With its trial, Virgin Atlantic hopes to make flying sexy again. The company on Tuesday released a study, which found that the flying experience has gone down in recent decades, even as the number of people traveling by plane has "skyrocketed." In the study of 10,000 airline passengers from across the world, 42 percent said that flying is less glamorous than it used to be.

The new wearable computing trial in London comes as California-based Virgin America is also making moves to improve the flying experience with technology. The company on Tuesday announced plans to launch what it calls the first in-flight social network, which allows flyers to connect with fellow business travelers at 35,000 feet.

Before you take off, you'll need to download a free iOS app called Here on Biz, which will let you connect with other guests on your flight, those on other planes in the air, and fellow travelers at your destination. The technology will be rolling out on all domestic Virgin America flights by the end of the month, and you can access the app through Virgin American's Gogo network for free through July 2014.

Meanwhile, Microsoft's Surface 2 tablets were also cleared for takeoff this week. The software giant announced that Surface 2 tablets have been approved by the Federal Aviation Administration for pilots' use during all phases of flight.

And airlines aren't the only organizations getting more tech-savvy. The New York Police Department is also currently testing Google Glass to see if it could be useful for officers on patrol, according to VentureBeat. The NYPD did not immediately respond to a request for comment.

This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.


Virgin Atlantic Testing Google Glass to Make Flying Sexy Again

The airline wants to bring back the glamour with Google's high-tech specs.

The friendly skies are about to get a little more high-tech.

Virgin Atlantic on Tuesday began testing Google Glass and other wearable computing technologies as part of a six-week pilot program at London Heathrow airport aimed at improving customer service, the airline announced. Concierge staff in the airline's upper class wing will be using the devices to update passengers on their fight information and weather, provide details about local events at their destination, as well as translate foreign language information.

"From the minute upper class passengers step out of their chauffeured limousine at Heathrow's T3 and are greeted by name, Virgin Atlantic staff wearing the technology will start the check-in process," the company said in a statement. "In future, the technology could also tell Virgin Atlantic staff their passengers' dietary and refreshment preferences &mdash anything that provides a better and more personalized service."

With its trial, Virgin Atlantic hopes to make flying sexy again. The company on Tuesday released a study, which found that the flying experience has gone down in recent decades, even as the number of people traveling by plane has "skyrocketed." In the study of 10,000 airline passengers from across the world, 42 percent said that flying is less glamorous than it used to be.

The new wearable computing trial in London comes as California-based Virgin America is also making moves to improve the flying experience with technology. The company on Tuesday announced plans to launch what it calls the first in-flight social network, which allows flyers to connect with fellow business travelers at 35,000 feet.

Before you take off, you'll need to download a free iOS app called Here on Biz, which will let you connect with other guests on your flight, those on other planes in the air, and fellow travelers at your destination. The technology will be rolling out on all domestic Virgin America flights by the end of the month, and you can access the app through Virgin American's Gogo network for free through July 2014.

Meanwhile, Microsoft's Surface 2 tablets were also cleared for takeoff this week. The software giant announced that Surface 2 tablets have been approved by the Federal Aviation Administration for pilots' use during all phases of flight.

And airlines aren't the only organizations getting more tech-savvy. The New York Police Department is also currently testing Google Glass to see if it could be useful for officers on patrol, according to VentureBeat. The NYPD did not immediately respond to a request for comment.

This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.


Virgin Atlantic Testing Google Glass to Make Flying Sexy Again

The airline wants to bring back the glamour with Google's high-tech specs.

The friendly skies are about to get a little more high-tech.

Virgin Atlantic on Tuesday began testing Google Glass and other wearable computing technologies as part of a six-week pilot program at London Heathrow airport aimed at improving customer service, the airline announced. Concierge staff in the airline's upper class wing will be using the devices to update passengers on their fight information and weather, provide details about local events at their destination, as well as translate foreign language information.

"From the minute upper class passengers step out of their chauffeured limousine at Heathrow's T3 and are greeted by name, Virgin Atlantic staff wearing the technology will start the check-in process," the company said in a statement. "In future, the technology could also tell Virgin Atlantic staff their passengers' dietary and refreshment preferences &mdash anything that provides a better and more personalized service."

With its trial, Virgin Atlantic hopes to make flying sexy again. The company on Tuesday released a study, which found that the flying experience has gone down in recent decades, even as the number of people traveling by plane has "skyrocketed." In the study of 10,000 airline passengers from across the world, 42 percent said that flying is less glamorous than it used to be.

The new wearable computing trial in London comes as California-based Virgin America is also making moves to improve the flying experience with technology. The company on Tuesday announced plans to launch what it calls the first in-flight social network, which allows flyers to connect with fellow business travelers at 35,000 feet.

Before you take off, you'll need to download a free iOS app called Here on Biz, which will let you connect with other guests on your flight, those on other planes in the air, and fellow travelers at your destination. The technology will be rolling out on all domestic Virgin America flights by the end of the month, and you can access the app through Virgin American's Gogo network for free through July 2014.

Meanwhile, Microsoft's Surface 2 tablets were also cleared for takeoff this week. The software giant announced that Surface 2 tablets have been approved by the Federal Aviation Administration for pilots' use during all phases of flight.

And airlines aren't the only organizations getting more tech-savvy. The New York Police Department is also currently testing Google Glass to see if it could be useful for officers on patrol, according to VentureBeat. The NYPD did not immediately respond to a request for comment.

This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.


Watch the video: Official Virgin Atlantic Advert 2011 - HD Your airlines either got it or it hasnt (January 2022).